Corona Exhibition and Lifestyle
In the country's exhibition industry, it is possible to create a decision-making management system to create an Internet-based virtual exhibition through professionals so that more popular exhibitions can spread.
According to the International Stone Exhibition of Iran, with the presence of forced phenomena such as the spread of corona, which is similar to the flu virus, the formation of variable and changeable processes in the implementation process of a population-based event, such as the exhibition, takes another form. Understand.
The exhibitions have two special and specialized divisions, such as the oil exhibition and popular exhibitions such as the furniture exhibition.
In the country's exhibition industry, it is possible to create a decision-making management system to create an Internet-based virtual exhibition through professionals so that more popular exhibitions can spread. Therefore, arrangements should be made for the presence of participants and visitors to increase the visual appeal of the exhibition.
Given the sense of empathy of the people that is currently being felt around the world, it is possible to achieve a great deal in this field by using the right media tools.
Participants in specialized exhibitions in these exhibitions are divided into two general categories; the category of participants with a product and the category of participants with services such as contractors. Experts suggest that exhibitions be held in the form of "private showe";
It should be noted that in this type of exhibition, the participating collection can, with the help of the organizer, invite its guests and visitors in a special way to be present in a completely changed atmosphere from what existed until Nun in the name of the exhibition and booth.
Just like attending a party with separate tables and keeping a distance from each other. Disinfection tunnels can be used before guests enter and in front of the entrance, and members of each visiting company, including managers and officials, can sit around a table. It is best to place the tables at a suitable distance from each other so that there is no danger to anyone.
After this, it's time for the participant to introduce their product or service to everyone visually or physically with the help of a video process. Exactly a space like a cinema, but with round tables for guests and the use of the usual screens in the exhibition such as Al-Sidi or Video Wall instead of the silver screen of the cinema.
Now, if visitors need more information, they can notify the participant by announcing themselves, and the person in charge of the company, who is present at the usual exhibitions behind the counter to respond to the customers, will exchange information in person while maintaining distance and observing health protocols.
In this model, a special class and character is given to the brand and the audience's distraction is prevented by the presence of the visitor. Even more appropriate information load will be moved. We hope that the appropriateness of dealing with the corona phenomenon will spread as soon as possible and that the fairs will be free of sluggishness.
* Ramin Rivandi - CEO of Charsouq Exhibition Company and Communication and Media Expert - Samat
