Attending major brand fairs for branding
Stone Exporter: Being present at the exhibition will help you learn and become more familiar with the technology of the world. It should be noted that in order to achieve the desired result, one must attend the international exhibitions on a continuous basis.
Akbar Soltani, the stone exporter, in an exclusive interview with the Iranian Stone News Agency stated: I am active in the export of travertine stone. One of the most important problems in Iran's stone industry is the lack of education. We need rigorous training and government support in the field of exports.
"Attending international fairs is very useful for branding and promoting collections," Soltani said. Attending the exhibition will help you learn and become more familiar with the latest technology in the world. It should be noted that in order to achieve the desired result, international exhibitions must be continuously and continuously attended.
He pointed out that exchange rate fluctuations have made the raw materials of factories and mines extremely expensive. In some cases, the preparation of these raw materials is also difficult. Due to changing currency laws and fluctuations, we cannot close long-term contracts with other countries. Changing the rules and changing the approaches make international businessmen distrust us. Price changes are another export problem.
Soltani further said that the presence of processing companies and mines at Isfahan Stone Exhibition is pale and should be strengthened. Fortunately, the companies that sell consumables and machinery are fortunate. The greater the presence of international businessmen at the Isfahan Exhibition, the better the result.